Picture it. New York City. The offices of Kelley Drye. The date was March 27, 2019. A fearless storyteller empowered us with thoughtful tools to engage even the most uninterested of listeners.
No, that storyteller was not Sophia from the Golden Girls. It was our own Eduardo Placer, Founder and CEO of Fearless Communicators.
Eduardo led our first nglccNY roundtable of 2019, working with us to strengthen the power of our stories. Eduardo boldly captured our attention at the outset of the session by telling a story in an engaging and effective manner. During our brief but packed time together, he assisted us with developing each of our own stories -- whether the story of how we started our businesses or a powerful client story.
After teaching us some of the basics of effective storytelling, Eduardo had us team up to practice telling our stories, and two participants later volunteered to share their stories with the entire group. Learning effective communication skills and practicing our narratives in the safe space of our own community will be invaluable to our future success. Likewise, hearing helpful, critical feedback from colleagues provided us with important information for each of us to reframe and elevate our stories.
While the lessons learned from Eduardo’s workshop can certainly be used in just about any forum, they are particularly useful to those of us looking to amplify our brands and make a memorable impact on potential clients.
This was the first in our three-part series. Be on the lookout for our second, which will feature our own Jenn T. Grace, Founder and CEO of Publish Your Purpose Press. Jenn will work with us on developing our written stories to demonstrate our respective expertise to potential clients. She will also discuss ways we can add revenue to our businesses by becoming an author and launching a personal brand.
Written by Robert F. Finkelstein, Esq., nglccNY Supplier Diversity Chair. Rob is a partner at Finkelstein Platt LLP, where he practices commercial litigation, construction law, general business law, and employment law.